The Obama Revolution Is Most Definitely Televised
10.21.2008| by Christine C.
PopPolitics contributor Richard Crepeau is featured in a Dallas Morning News story about Barack Obama’s omnipresence in the media.
Karen Brooks reports:
He’s on his own channel on your satellite television. He’s in MTV videos by rap and reggae artists. His ads pop up on the Web sites you read. He’s delaying a World Series game to buy a block of national TV time. And when you’re cruising down the street in your favorite racing video game, his face whizzes by on a cyber-billboard
The only place he hasn’t appeared yet is on a box of Wheaties.
Love him or hate him, and whether it helps him or hurts him, the presidential hopeful is everywhere.
“It’s stunning, isn’t it?” said Dick Crepeau, a contributor to PopPolitics.com and a professor of American cultural history at the University of Central Florida. “It’s very, very calculatingly done, and they’ve done it very well.”
Brooks enlists Crepeau and other cultural critics to look at the benefits and possible pitfalls of being “everywhere.” While Obama has been able to reach non-traditional voters by appearing in places like a billboard within popular video games (the image above is from Burnout Paradise on Xbox 360), the McCain campaign uses the opportunity to claim, once again, that he is more “style than substance.”


